Some non-fungible token (NFT) creators ask whether it is possible to list the same NFT on different marketplaces. There are many reasons why you may feel like this is a good idea. The most common logic would be to have more exposure to your works.
For instance, if you list your NFT on OpenSea, Rarible, and SuperRare, you’ll get more eyes on your creation than just listing it on OpenSea alone. But a problem arises when people from different marketplaces buy your NFT, as your other listings will become invalid, which could end up ruining your relationship with marketplaces.
If your NFT gets purchased on Rarible but remains listed on OpenSea and SuperRare, even though you no longer hold them, you might run into some problems with the two platforms. While this is web3 and they can’t technically ban you, it pays to have good relationships especially if you’re an artist.
It gets worse when you decide to create multiple NFTs of the exact same content or artwork, then list them on different platforms. Since an NFT’s main selling point is its uniqueness, selling an exact copy on multiple marketplaces is considered scamming and will negatively impact your brand.
But if your main concern is the time-consuming process of creating new NFTs for every marketplace, slightly changing the art for each platform would be a better idea. You may change an NFT’s background or other elements that don’t take time to customize. The process need not be complex and costly. And above all, it won’t tarnish your reputation.
Moreover, if you have an algorithmically-generated NFT, it might be advisable to experiment with dividing a collection and selling each division on different marketplaces. You could even set a theme for each division to make them more recognizable. If each theme can complement the others, this may encourage collectors to purchase your NFTs from other marketplaces too.
For example, a fictional NFT collection called “Elemental Warriors” may be scattered across multiple marketplaces. A creator may choose to sell the collection’s “Fire Army” on OpenSea, “Water Army” on Binance NFT, “Earth Army” on Rarible, and “Fire Army” on Nifty Gateway. Yes, you could even go multi-chain with this approach to maximize the different communities.
This enables a creator to bring his collection to a wider audience, and if one division can gain traction on a specific platform, collectors may willingly buy its “siblings” on other marketplaces.
But if you still insist on selling the same NFT on different marketplaces, the next section will tell you how, but please be reminded that we’ve already warned you about the possible risks of this move.
How to Sell the Same NFT on Multiple Marketplaces
Technically, no one is really stopping you from listing the same NFT on multiple marketplaces. All you need to do is look for NFT stores that do not take custody of listed NFTs. Thankfully, most NFT markets are designed that way, even the largest one on Ethereum: Opensea.
If you prefer Solana’s Magic Eden marketplace, it’s impossible to list there and on other marketplaces at the same time due to its policy of taking custody of listed digital assets. The same goes for other marketplaces that have a similar policy.
But if you truly want to launch on the Solana blockchain, OpenSea now fully supports it too.
On Cardano, we recommend you choose JPG.store over CNFT to avoid the latter’s custody solution.
On Tezos, Objkt should be your primary choice.
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