Deepfake technology has been around for some time, and it’s currently causing controversies for the potential threats it may bring when fallen into the wrong hands. Even India’s business tycoon Anand Mahindra sparked alarm over hyper-realistic synthetic videos.
But some personalities are redefining the way viewers perceive deepfakes. For instance, David Guetta recently synthesized Eminem’s voice to hype up an event. And it’s only one of the many examples of people using artificial intelligence (AI) for entertainment. In fact, it already came to different social media websites like Twitch that take streaming to the next level.
Deepfake Youtubers on Twitch
Bachir Boumaaza is a Youtuber who once made a name for his record-breaking games, which he used to help numerous charities. But he became inactive, with most of his fans wondering where he went, thinking it might’ve been the end of his career.
Surprisingly, Boumaaza returned to streaming videos but on Twitch, bringing his new username AtheneLIVE. Everything started salty, but Athene found a way to spice things up—interviewing synthetic Youtubers.
Athene’s first deepfake guest was Asmongold, which sparked interest among viewers when they saw the tech. The AI showcased human-like movements and a matching voice that confused everyone. Some even said Athene pre-recorded it, but he tried to convince them every time.
Confusion immediately turned into laughter when the audience talked to the AI about different topics. One of the stream’s highlights was Asmongold explaining his feelings about going bald to which he responded:
“Dude, I’m not bald. I’m still rockin’ a full head of hair. It’s just a bit thinner than what it used to be,” says AI Asmongold.
Athene also had other guests in a week of streaming with deepfake tech, giving users their supposed personas. Some parodies include mad Andrew Tate in jail, HasanAbi with his philosophical arguments, and more.
The Andrew Tate bit was supremely hilarious, yet unsettling.
I’m the king of the internet, and I know a thing or two about making money. I mean, have you seen my Bugatti?Fake Andrew Tate
However, live streams don’t always go smoothly, as they commonly do. Athene explains that there will be setbacks because he’s testing the AI live. Thus, it’s normal for viewers to see an imperfectly positioned mouth when speaking, incorrect responses to questions, and glitches.
Regardless of the minimal difficulties in the stream’s operations, Athene had a taste of initial success after viewers flocked to his content. His deepfake tool also gained the attention of other YouTubers, including the real Asmongold, who created a reaction video covering his stream.
And Athene aims to make the show more exciting with today’s guests, as announced in his latest stream: deep fake-powered MrBeast and/or PewDiePie.
AtheneLive’s strategy only proves that there’s a space for welcoming deepfake videos. However, it doesn’t mean it’s entirely safe to use, as there have been reports of people using the tech in unwanted cases.
The Other Side of Deepfake
Deepfake has been circulating the Internet without clear regulations, and its most common target is public figures, like politicians and celebrities. One of its examples is a synthetic clip of Robert Pattinson dancing, even if the real one can’t sway his hips to save his life.
Although his fans knew he didn’t like dancing, the video seemed too real. What’s even scarier is it’s gaining millions of followers and views, making it difficult to stop from spreading. Although the sample doesn’t appear harmful, other deepfake contents are too much to take.
Atrioc, a content creator on Twitch, unintentionally revealed himself accessing deepfake adult content, some of which portrays his fellow streamers. Although he apologized publicly via stream, no one can outdo the damage made.
In 2019, DeepTrace Labs reported the number of deepfakes circulating online. According to its study, 96% of synthetic videos were nonconsensual, and women are indeed the top target. Right now, there are multiple fake sexual videos involving the likes of Gal Gadot, Megan Fox, and whole lot more circulating on the Internet.
The record won’t slow down with more manipulated content, both seen and unseen, roaming around.
Deepfake undoubtedly boosts creativity for entertainment purposes, but too much of it is harmful, and malicious practices need to be prevented. Anyone who utilizes any form of deepfake would need to be transparent and ethical since they can blur the lines between what’s real and not.
Join our newsletter as we build a community of AI and web3 pioneers.
The next 3-5 years is when new industry titans will emerge, and we want you to be one of them.
- Receive updates on the most significant trends
- Receive crucial insights that will help you stay ahead in the tech world
- The chance to be part of our OG community, which will have exclusive membership perks